Close Ad

perodua ramps up child car seat safety with promos for gearup seats

Perodua ramps up child car seat safety with promos for GearUp seats

Move aims to make child car seats more accessible to parents ahead of the government’s mandated use in 2020

Dinesh Appavu Photo

Dinesh Appavu

15 May 2019

The government is rightly mandating the use of child car seats come 2020; a monumental leap forward in vehicle safety.

“The general lack of compliance by Malaysian motorists with regard to child car seat usage is frightening to say the least, as children are the most vulnerable occupants in a moving vehicle,” said Perodua Auto Corporation Sdn Bhd Vice-President Datuk Ahmad Suhaimi Hashim, who is also chairman of the Perodua Safety Committee.

Perodua takes this very seriously and is pulling out all the stops in raising awareness regarding the issue with a spotlight on child safety in vehicles. Back in October 2017, the country’s leading carmaker launched a slew of long-term safety campaigns aimed at all road users, particularly its customers, on the importance of using turn signals, wearing seat belts, not using mobile devices while driving and restraining children in child seats.

The last on that agenda saw the introduction of its GearUp Isofix Child Car Seats for two age groups; the Infant Seat and the Toddler Seat. The former is suitable for infants weighing up to 13kg while the Toddler seat is for children weighing 9-36kg.

With the upcoming Raya balik kampung exodus always leading to an increase in road accidents and fatalities, Perodua will run targeted educational, awareness and promotional campaigns throughout Ramadan on the importance of using child car seats.

In conjunction with the move, Perodua will be reducing the prices on its GearUp Isofix Child Car Seats to RM660 (previously RM785) for the Infant Seat and RM780 (previously RM975) for the Toddler Seat.

This offer is available at all authorised Perodua service centres nationwide on 14, 16, 21 and 23 May (1pm-5pm), 27-31 May (8am-5pm) and 3 June (8am-5pm).

In addition to learning more about our child seats and their benefits, Perodua is also running an aftersales campaign that offers a 50 per cent reduction on labour for charges RM170 and up, before tax and discount, in a single receipt.